healthy soul = healthy body
ASICS acronym for Anima Sana In Corpore Sano the Latin for "You should pray for a healthy mind in a healthy body" was founded in 1949 by Kihachiro Onitsuka. Onitsuka was dedicated to producing athletic shoes that would create a nurturing and healthy environment for young people through sports. The production of basketball shoes in the 1950s marked the start of their shoe business. This was steadily followed up by their 1953 Onitsuka Marathon Tabi which featured rubber soles and uppers that made running marathons more comfortable for athletes. From this point onward, ASICS started producing various high-performance sneakers that would support athletes in the different sports fields. From running to wrestling, ASICS would provide athletes the needed support through their shoes. Nowadays, ASICS is well-known for producing some of the best running shoes available in the market.